What should a landscaper's website show first?

Your own work, where you do it and what a visitor can ask for, in that order. One real photograph says more than a slider of five. Below it come the two routes, a new garden or regular care, because these visitors want different things and neither should have to read about the other.

We want the new site live before spring. When should the build begin?

A standard site is built in 4–8 weeks, and before that comes the collecting of photos and facts. Garden enquiries begin with the first warm days, so the comfortable moment to start is early winter. A site begun in March goes live when your crews are already at full stretch and nobody has an evening left to read the texts.

Our garden photos were all taken on a phone in summer. Are they good enough?

Mostly yes, if they are sharp and taken in daylight. We choose, crop and order them, and tell you which two or three gardens deserve a return visit with a better camera once the planting has filled out. What we cannot replace is a picture of the plot before work began, so please start taking those now.

How do we tell that the gardening site is doing its job?

By the requests it brings and what kind they are. We count forms and calls separately for projects and for regular care, and note which project pages people opened before writing. A site that brings many requests for a single clearance and none for a garden is not working yet, however good it looks.

Plan for your industry

Website Development for Landscaping Companies

A landscaper's website talks to two owners at once: one collecting ideas for a whole new garden and one who only needs the lawn and hedges looked after.

Both want large photos of real gardens, and those still have to open quickly on a phone.

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Landscaping team presenting a garden design with neat paths

Market realities

Online challenges for landscaping companies

Too often, people in a hurry have to hunt for the phone number, the area and proof, while visitors from garden service, patio and maintenance searches by neighbourhood need them at once.

Designing and building gardens is a different business from regular maintenance

Seasonal landscaping work splits by project value, timing and how soon the client needs it.

One broad services page attracts a mix of enquiries that rarely fit.
Separate pages set price expectations that match the margins you need.

Quote forms ask too much, too early

Long, awkward forms put off phone users who were ready to ask for a quote.

While people are still looking around, a short first step works better than a long form full of questions.
Ask the detailed questions after the first contact, not before.

Finished gardens stay in the photo roll of someone's phone

The best proof a landscaper has is the gardens already built, and adding them to the site usually takes too long.

A project page that takes an evening to build is a page that never gets built.
Photos uploaded at full size turn a garden site into one that crawls on mobile data.

What we do

Web Design and Development approach for landscaping companies

For landscaping companies, we design the site for phones first, with the service area confirmed at a glance and proof that helps visitors decide without searching for the basics.

Two ways in: a garden to build and a garden to keep

A landscaper's site serves an owner dreaming over pictures and an owner who simply wants the hedge cut every month.

On a phone the first screen shows one strong photo of your own work, the area you cover and two buttons: plan a garden, or arrange regular care.
Each route has its own order. Projects lead with drawings and completed gardens. Care leads with what a visit includes, how often the team comes and how to get a price.

A project page the office can fill in from the van

New gardens are your best sales material, and most of them are stuck on somebody's phone.

We build a project form with fixed fields: the size and state of the plot at the start, what was built, the main materials and plants, the season and up to a dozen photos.
Projects are filed by kind, such as terraces, slopes, small town gardens and front gardens, so a visitor reaches a plot like their own without scrolling through everything.

Large photos that still open fast on mobile data

A garden site is mostly pictures, which is exactly why so many of them are slow.

Every photo is resized and compressed on upload, and the pictures lower down load only when the visitor gets to them.
The request form asks for the address, the rough size of the plot, what is wanted and a few photos of how it looks today. That saves a first visit to gardens you would never take on.

Web Design and Development process for landscaping companies

Brief and material

We agree what the site has to do and collect what we need from you: photos, facts and the questions customers ask.

Structure and design

We plan the pages in the order a visitor decides and design the phone screen first. On a landscaper's site the first screen offers two choices, a garden to build or a garden to keep, and every project page shows the plan beside the finished photos.

Build and launch

We build a fast site, redirect old addresses so nothing is lost and test every form and call button before launch.

After launch

We watch which pages lead to enquiries and fix whatever slows visitors down.

Price: a website for landscaping companies with 1–3 pages starts at €650, and a company website with 5–7 pages at €1,300, plus VAT.

Discuss your project

Garden maintenance with lawn care and trimming, carried out in an organised way

Measurable outcomes

How we measure results for landscaping companies

We count design requests and care enquiries separately, and check that project pages with large photos still open quickly on a phone outdoors.

Questions about Web Design and Development for landscaping companies

Plain answers about Web Design and Development, written for landscaping companies.

Your own work, where you do it and what a visitor can ask for, in that order.

One real photograph says more than a slider of five.
Below it come the two routes, a new garden or regular care, because these visitors want different things and neither should have to read about the other.

A standard site is built in 4–8 weeks, and before that comes the collecting of photos and facts.

Garden enquiries begin with the first warm days, so the comfortable moment to start is early winter.
A site begun in March goes live when your crews are already at full stretch and nobody has an evening left to read the texts.

Mostly yes, if they are sharp and taken in daylight.

We choose, crop and order them, and tell you which two or three gardens deserve a return visit with a better camera once the planting has filled out.
What we cannot replace is a picture of the plot before work began, so please start taking those now.

By the requests it brings and what kind they are.

We count forms and calls separately for projects and for regular care, and note which project pages people opened before writing.
A site that brings many requests for a single clearance and none for a garden is not working yet, however good it looks.

General questions about Web Design and Development, the same for every trade, are in our FAQ.

FAQ: Web Design and Development

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