Social Media Marketing for Landscaping Companies

A garden is one of the few kinds of work people enjoy looking at, so picture channels suit a landscaper well.

• Instagram and Pinterest carry completed gardens to owners who collect ideas long before they call anyone. Facebook reaches the local groups where somebody asks for a gardener in the district.
• We choose two channels you can keep alive. A profile whose newest photo shows the tulips of a year ago makes a visitor wonder whether the firm still exists.

A garden changes every month, and that gives a landscaper material no other trade has.

• On each project we agree fixed spots to photograph: the bare ground, the build, planting day and the same view a summer later.
• Short clips of work in progress, such as turf going down or a wall rising, are filmed by the crew on a phone and sent to one number. We choose, trim and caption them with the kind of plot and the area, never the address.

Posts follow what garden owners are doing that month.

• Early spring is about lawns after winter, summer about watering, autumn about planting and hedges, winter about plans and drawings. Two posts a week are enough.
• We pay to promote a post only when it has drawn questions unprompted and a round or the project diary has room, and we show it only to homeowners in the districts you want.