Lead Generation for Veterinary Clinics

Most enquiries to a veterinary clinic are calls, and the first minute decides whether the animal is seen now, today or next week.

• The desk works from a short list written with your vets: the species and age, what is happening, since when, whether the animal eats and drinks.
• The answers sort the call into come at once, come today or book a visit. When the clinic is closed, a recorded message names the service that takes urgent cases.

In a small clinic the vet and the nurse may both be in theatre while the phone rings in an empty reception.

• The call log shows the missed calls by the hour, and someone rings back as soon as the operating block ends, on the same day without exception.
• Routine matters move to online booking and to a text reply with the link, so the line stays free for the owner who cannot wait.

A large part of the work of a clinic comes from animals already on its books.

• Reminders for yearly vaccinations, parasite protection and check-ups for older animals go out from the practice system with a link to book, and unanswered ones are followed up once.
• After a written estimate for dental work or an operation, a nurse calls to answer questions about anaesthesia and cost. The outcome is noted against the record of the animal.