Lead generation for property management companies gives new owners a line of their own, so their call is not lost among tenants reporting faults.
The owner's form asks about the home, its location and its current tenancy, and each fee proposal is followed up until it is signed or declined.
See the full Lead Generation service·See what we offer property management companies
A new owner's call is worth more than any other, yet it often arrives on the same line as a stream of fault reports.
When nobody tells the two apart, that call waits or is lost.
Each group judges value, speed and risk in its own way.
The phone line that tenants use for repairs is often the only number a prospective owner can find.
For property management companies, we tag each kind of enquiry as it comes in, set rules for response times and use fields in your CRM (your client records) that show where good enquiries come from.
Owners and tenants ring the same number, and the call from a new owner is the one that gets lost among fault reports.
A name and an email tell you nothing about whether you want the property.
An owner compares several managers and then often waits for a date that has nothing to do with you.
We follow every way an enquiry arrives today, by phone, form and message, and note where people wait or give up.
We decide what is asked first, who answers which kind of enquiry and how fast. For managers, one phone line splits into two queues, owners and tenants, and the form for owners asks about the flat and the current arrangement rather than about the person.
Enquiries land in one list, missed calls get a quick call back and no enquiry is left without a clear next step.
We look at which enquiries became clients, which were lost and why.
We count owner enquiries answered the same day, fee proposals sent from them and agreements signed after the follow-up.
Example figures from client projects with property management companies. Outcomes vary by market, offer and how consistently the plan is carried out.
Plain answers about Lead Generation, written for property management companies.
By what the form and the first minute of a call reveal.
Within the working day, and that is a speed a small office can hold.
By giving them their own way in.
In one place the whole office can open: your management software if it has such a list, otherwise a simple shared sheet.
General questions about Lead Generation, the same for every trade, are in our FAQ.
FAQ: Lead GenerationKeep every channel working to one plan.
A page for each kind of owner
Explore serviceThe office that tenants and owners actually visit
Explore servicePaying for owners, not for tenants
Explore serviceA fault form that works from a dark stairwell
Explore serviceA firm described mostly by its tenants
Explore serviceContractors, insurers and the blocks you manage
Explore serviceShowing the work nobody sees
Explore serviceA fee in view and a rental estimate to ask for
Explore serviceShare your goals and constraints. We will turn them into a practical Lead Generation plan for property management companies.
