A new development's first links can come from the firms that worked on it and show it in their portfolios: architects, contractors and garden designers.
Such a link also shows a buyer which named firms stand behind the building, and that counts for as much as the link itself.
See the full Link Building service·See what we offer property developers
Links do less than they could when they keep pointing to the homepage or broad pages, while buyers compare a much more specific property, project or stage.
Buyers judge a project by its milestones, its permits and how openly you run it.
In the first months the project appears mostly on paid portals, whose listings send visitors to the portal's own contact form.
For property developers, we plan Link Building around the pages for each stage of the decision, each property or project and each area, so the links reach the place where buyers actually compare options.
An architect, a general contractor and a landscape designer each keep a list of projects on their own website.
A building site produces events a local editor wants: the first spade, the topping-out, a road or a playground the developer pays for.
A link to a project domain is lost when that domain is switched off after the handover, because nobody wants to pay for it any more.
We check which sites link to you now, which links look doubtful and which of your pages deserve links first.
We list the businesses and organisations with a real reason to mention you, and the page each link should point to. For developers, we first find the links earned by finished projects and recover whatever can still be pointed at a live page.
We contact them with something worth linking to, and we never buy links.
We check every new link, the visits it sends and whether the page it points to gains ground in search.
Price: link building for property developers from €400 a month plus VAT for the basic scope, three-month minimum. A wider scope is quoted after a free audit.
Links are counted by whether they lead to company and district pages that stay online after the project is sold out.
Plain answers about Link Building, written for property developers.
That it comes from a website buyers or the building trade really read, and that the site had a reason to mention you: it designed the building, financed it, reported on it or awarded it.
Because nobody reads the sites those packages come from, and search engines treat paid links as a breach of their rules.
The page of the project now on sale and the page that shows completed schemes.
With a short note that makes it easy: the facts of the building, the correct name, the address of the page and a few photos cleared for use.
General questions about Link Building, the same for every trade, are in our FAQ.
FAQ: Link BuildingKeep every channel working to one plan.
Every flat type as a page, not a file
Explore serviceHead office and projects kept apart
Explore serviceAdverts that change with the stage of sales
Explore serviceHeavy pictures made light, and a launch before the board
Explore serviceProject facts as sentences, not as a brochure
Explore serviceCalls that come when the sales office is closed
Explore serviceThe building site is the story worth following
Explore serviceThe whole cost shown before the buyer leaves to add it up
Explore serviceShare your goals and constraints. We will turn them into a practical Link Building plan for property developers.
