Google Ads for Auto Repair Shops

A driver stranded at a filling station and one planning the annual service search in different words and need different adverts.

• Breakdown and warning-light searches get adverts with the phone number in front, shown only while reception is staffed and only as far as a recovery truck can come.
• Planned work, such as servicing, a timing belt or a clutch, has its own campaign that leads to a request for a slot. That driver compares two or three garages and can wait.

Words about car repair attract far more people who want to do the job themselves than people who want it done.

• We block searches for parts and their prices, repair manuals and videos, manufacturer recalls, scrapyards, car washes and vacancies for mechanics, and keep adding from what drivers really typed.
• Makes and systems you do not work on are excluded by name. A hybrid battery or a lorry then never costs you a click you would refuse on the phone.

A workshop's year has peaks that can be planned almost to the day.

• Adverts for tyre changes, air conditioning service and the check before the roadworthiness test start ahead of each rush and stop when the diary is full. Each has a page with the starting price and the free days.
• When the ramps are booked far ahead we lower the budget. On quiet days it moves to the jobs you most want, not to whatever is searched most.