How Much Should I Charge For Advertising On My App

How Much Should You Charge for Advertising on Your App?

Did you know the average click-through rate for all banner ads is only 0.06 percent? Yet, the mobile app advertising industry is going strong. In fact, the average CPM for in-app video ads is 300 percent higher than banner ads. If you’re an app publisher, it’s key to know how to price your ad space […]

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